NVIDIA CEO states the UK is in a "Goldilocks moment" for AI investment and commits to investment.

Nvidia CEO Jensen Huang praised the U.K. on Monday, promising to boost investment in the country's artificial intelligence sector. Speaking on a panel with British Prime Minister Keir Starmer and Investment Minister Poppy Gustafsson, Huang described the U.K. as being "in a Goldilocks circumstance," noting that "You can't do machine learning without a machine — and so the ability to build these AI supercomputers here in the U.K. will naturally attract more startups." He further declared, "I think it's just such an incredible, incredible place to invest. I'm going to invest here."

Huang highlighted the U.K.'s existing strengths in artificial intelligence, stating that Britain "has one of the richest AI communities anywhere on the planet," and pointed to "amazing startups" including DeepMind, Wayve, Synthesia and ElevenLabs as evidence of the thriving ecosystem. However, he identified a critical gap, saying "The ecosystem is really perfect for takeoff — it's just missing one thing," in reference to the country's lack of homegrown, sovereign U.K. AI infrastructure.

On Monday, Nvidia announced a new U.K. sovereign AI industry forum alongside commitments from cloud vendors Nscale and Nebius to deploy new facilities in the country equipped with thousands of Nvidia's Blackwell graphics processing unit chips. These announcements align with Prime Minister Starmer's growth-focused agenda for his Labour government and its broader push to establish the U.K. as a global AI leader.

In January, Starmer unveiled an ambitious plan to strengthen the domestic U.K. AI sector, committing to relax planning rules around new data center developments and increase British computing power by twenty-fold by 2030.